With Father’s Day this weekend, we wanted to focus this month’s installment of #BehindYourBusiness on greeting cards. A multitude of steps are involved in bringing Father’s Day cards to store shelves, but the purposes of this post we will be discussing printing equipment.
Without printing equipment, card companies could not make a tangible product out of their designs. The type of printing equipment needed depends on the number of cards being created, but all companies, from local shops to corporations, will require similar pieces of machinery. For example, a digital press, feeder, jogger, paper cutter, sheet-fed press and web press may be needed to successfully print quality greeting cards. Equipment is an essential part of the greeting card process to continue bringing written sentiments to customers.
Happy Father’s Day to all of the dads out there! If you are a printing company looking for the right equipment for your operation, please feel free to reach out to us!