Most Useless Fitness Equipment

We’ve all seen them, those late night TV advertisements, 30 minute infomercials hocking the latest fitness craze, something guaranteed to make the pounds fall off with only a half hour a day, and all for $19.95. The makers of these devices have sold and made millions, successfully exploiting the misguided beliefs of many Americans that…

Staying Fit Over The Holidays

Happy Holidays Starting around Thanksgiving and going right through Christmas, it always seems like the best laid fitness plans go by the wayside. We eat too much, and we aren’t quite as active, at least not in the way that we should be. The end result is that we hit the new year with a…

Best Ways To Market Your Fitness Business

Dilemma, Dilemma Okay, so you have the hottest new gym in the community, you’ve scoped out and occupied prime real estate and you have invested in acquiring the best possible fitness equipment. The space is attractive, comfortable, and you have membership options unequaled by any of your competitors. The problem is that you are still…